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Industry: Dairy
Client: Bubs Australia
Bubs Australia produces Australian-made infant formula, organic baby food and cereals, which it sells in Australia, China and internationally.
Bubs Australia appointed Chinese Influencer Solution to develop an end to end digital marketing solution that promotes the brand image and its milk powder product to the Chinese consumers and the Chinese market.
Chinese Influencer Solution selected 12 influencers from the Little Red Book platform, which their profiles match with our client's campaign objectives perfectly. The influencers are moms with babies and have their own e-commerce shops on Taobao.
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